SXSW2025 × TBS GROUP

"Aim for Total Victory!

TBS's popular TV program ✖Cutting-edge Technology
The latest devices and interactive displays combine TBS's most popular TV show with modern technology through AR/VR.
In VR, you can experience the first stage of SASUKE/NINJA WARRIOR as if you are actually taking part in the challenge.
Experience the adventure of “SASUKE/NINJA WARRIOR” from a new perspective with the latest VR device!
AR of Mr. SASUKE, Katsumi Yamada, and the actual goal button used in the show will also be available at our booth!

Aired in over 165 countries, locally produced in 25 countries and counting!
Please come and enjoy SASUKE/NINJA WARRIOR, a TBS content that is loved around the world."

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Creating a paradigm shift in video transmission!

Live Multi Studio(LMS) is cutting-edge Video, Audio, and Control Signal Transmission Software.
- Super Ultra Low Latency
- Easy Connection & Secure
- Broadcaster Quality
System enabling two-way video,audio and control signals transmission between PC and smartphone via the internet. LMS can transmit control signals, enabling remote camera control.

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The popular TBS anime "Toilet-bound Hanako-kun" is streaming its second season on Crunchyroll!

Experience a new way to connect with the anime through AR. It's no longer just about watching; it's about interacting and engaging with the characters like never before.

Become friends with Mokke through interactive AR experiences that bring the characters to life alongside you!

Photo Shoot: Snap a memorable pic with Mokke!
Games: Challenge yourself with fun games set in Hanako-kun's world!
Special Effects: Discover AR-exclusive surprises you won't find anywhere else! Take your anime experience to the next level with AR!

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The World Athletics Championships Tokyo 25 will be held from13-21 September at Japan National Stadium.
We’re the World Athletics media partner and the WCH Tokyo 25 principal supporter!!
At the WCH Tokyo 25, in addition to broadcast, as the “Principal Supporter”, TBS will penetrate the attraction of the World Athletics Championships, by cooperating with the LOC and other parties.
By utilising our assets, we will engage in various engagement activities over the next year leading to the WCH Tokyo 25, as well as trying to accomplish the fully packed stadium throughout the 9-day WCH Tokyo 25.
We provide opportunities to experience the WCH Tokyo 25, not only for people in Japan, but also for visitors from overseas.
Look forward to the WORLD ATHLETICS CHAMPIONSHIPS TOKYO 25！

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